Last week Amazon unveiled a new promotional tool for authors and publishers – Kindle Unlimited (KU). The service offers readers who pay $9.99/mo unlimited access to a catalog of 600,000 titles in the Kindle library. This isn’t the first time a subscription reading model has been tried online. Companies like Scribd and Oyster have had very similar offerings for some time now.
On the surface KU is an interesting option for avid readers–Pay $9.99/mo and read as much as you’d like. Browsing the initial offerings we found a small but growing selection of popular books by best-selling authors. For example, the entire Hunger Games, Harry Potter and Lord of the Rings series are included in the service. However, it seems that many large publishing companies haven’t yet jumped on board, which shouldn’t be surprising given the recent fight Amazon has had with larger publishers over revenue splits. [Read more...]